End user.


Today market trends present us with a new consumer who is entirely in charge of choices and uses the internet and social media to learn about brands and products and create their reputation. Users are increasingly well-informed and actively seek information, solutions and points of sale that meet their needs and reflect their personalities. We have created ADA BE to face the challenges posed by marketing and digital technologies.



Designed to extend all the advantages of the ADA system, ADA BE aims to significantly improve the customer experience of online users.

Users can employ ADA BE to interact with a simple, intuitive online console and change 3D configurations of furniture and complementary items.

ADA BE is used to create customised solutions to meet personal needs and taste by choosing colours, finishes and accessories for furniture and decor items.

ADA BE is available on the internet through a browser. It employs responsive design for mobile optimisation.